In 2017-18, obesity tore through the United States affecting 14.4 million children and adolescents. How can we encourage healthier lifestyles while staying technologically fluent? Our product WildChild gives the parents transparency into the habits of their children’s lives through reward based physical activities. Not only are we strengthening bonds and bones but we’re doing it in a cost-effective and very accessible way. With a few taps of a screen and just $5 up front, you can boost your family’s livelihood at half the cost of a Netflix subscription.
With an app intended for all ages we decided to keep it upbeat, simple, and youthful. With the color, layout, and interface friendly to children, parents, and even grandparents. The user has the ability to customize their screen based off of their interests as well as the colors.